Bornbir Blog

Pregnancy, childbirth, and postpartum articles for parents, doulas, lactation consultants, and other perinatal care providers.

Bornbir

What is the App that Finds Doulas? (2024 Updates)

Bornbir has established itself as a pivotal platform for parents seeking doula services by offering a direct and efficient way to find both birth and postpartum doulas. Here's a brief overview of how Bornbir facilitates the connection between parents and doulas:Personalized Matching: Parents can specify their doula needs by answering a few quick questions about their due date, birth plan, location, budget, and more. This allows Bornbir to match them with certified doulas from their extensive database of over 4,000 professionals.Seamless Communication: Once matched, parents can start messaging with doulas to compare options and schedule consultations, ensuring they find the...

Postpartum Doula

3 Key Differences Between a Postpartum Doula and a Baby Nurse?

The terms "Postpartum Doula" and "Baby Nurse" (often used interchangeably with "Night Nurse") refer to professionals who provide care and support to families with newborns, but they have distinct roles, training, and areas of expertise. Understanding the differences between them can help families decide which type of support is best suited to their needs.Postpartum DoulaRole and Focus: Postpartum Doulas provide holistic support to the whole family, with a particular focus on the mother's recovery after birth and the family's adjustment to having a new member. Their support is both emotional and practical, encompassing the well-being of the entire family.Services Provided:...

Newborn Care Specialist Postpartum Doula

3 Key Differences Between Postpartum Doula and Newborn Care Specialist

When deciding between a Newborn Care Specialist (NCS) and a Postpartum Doula, it's important to understand the differences in their roles, training, and the type of support they offer to families with a newborn. Here's a comparative overview:Newborn Care Specialist (NCS)Focus: Specializes in newborn care, with a strong emphasis on the physical and developmental needs of the baby.Services: Provides comprehensive care for the newborn, including feeding, diapering, bathing, and establishing sleep routines. An NCS may also offer guidance on infant nutrition, lactation support (to a lesser extent than a lactation consultant), and educate parents on infant care techniques.Training: Typically undergoes...

Newborn Care Specialist

Is a Newborn Care Specialist Worth It? (4 Reasons to Consider Before Hiring)

Whether hiring a Newborn Care Specialist (NCS) is worth it depends on several factors specific to your family's needs, lifestyle, and financial situation. Here are some considerations to help you decide:Advantages of Hiring an NCSExpert Care for Your Newborn: NCSs are trained professionals in infant care, which can be especially reassuring for first-time parents or those with multiples.Support for Parents: They provide invaluable support, education, and reassurance to parents, helping them become more confident in their parenting skills.Sleep Assistance: Many NCSs specialize in establishing healthy sleep habits for newborns, which can be a game-changer for exhausted parents.Flexible Schedules: An NCS...

Newborn Postpartum Doula

Differences: Postpartum Doulas, Night Nurses, Newborn Care Specialists, & Night Nannies

The terms Postpartum Doulas, Night Nurses, Newborn Care Specialists, and Night Nannies are often used interchangeably, but they each have distinct roles and areas of expertise in supporting families with newborns. Here's a breakdown of the differences:Postpartum DoulasFocus: Provide holistic support to the family after the birth of a baby, focusing on the mother's recovery and the family's adjustment to the newborn.Services: Education on infant care, breastfeeding support, light household tasks, meal preparation, and emotional support for the parents. They do not provide medical care but offer resources and guidance.Training: Certified through doula certification programs, focusing on postpartum care, lactation...

Newborn

What Does a Newborn Care Specialist Do? (8 Important Tasks)

A Newborn Care Specialist (NCS), also known as a baby nurse, infant care specialist, or maternity nurse in some regions, is a professional who specializes in the care of newborn babies. Their role is comprehensive and tailored to the needs of both the newborn and the family. Here's a breakdown of their typical responsibilities:Newborn Care: They provide expert care for the newborn, which includes feeding, diaper changes, bathing, and dressing. They are skilled in understanding the nuances of newborn behavior and needs.Sleep Training: An NCS helps establish healthy sleep habits for the baby. They work on setting routines that encourage...

Doula Business

12 Marketing Tools for Doula Business (With Reviews)

Marketing your doula business effectively requires a blend of traditional strategies and digital tools to reach and engage your target audience. Here's a comprehensive list of marketing tools and strategies that can help you promote your doula services:1. Website BuildersSquarespace, Wix, or WordPress: Use these to create a professional-looking website with information about your services, testimonials, a blog, and contact information.2. SEO ToolsGoogle Analytics and Google Search Console: These tools help you understand your website traffic and improve your site's visibility on Google.SEMRush or Moz: Use these for keyword research and SEO strategies to rank higher in search engine results.3....

Doula Business

How Do I Come Up with a Doula Business Name? (With 100 Free Examples!)

Coming up with a doula business name involves a blend of creativity, strategy, and personal reflection. Here's a structured approach to help you brainstorm and select a meaningful name for your doula business:1. Reflect on Your Brand IdentityMission and Values: Consider what sets your doula services apart. Are you focusing on emotional support, educational resources, a specific birthing philosophy, or a holistic approach?Target Audience: Think about who you are serving. Are your services tailored for first-time parents, those interested in natural birth, or perhaps families looking for postpartum support?2. Brainstorm KeywordsList words related to your services, values, and target audience....

Doula

9 Ways to Get the Most out of My Doula (Advice From a Fellow Mama)

Getting the most out of your doula involves clear communication, setting expectations, and utilizing their full range of skills and knowledge. Here’s how you can maximize the benefits of having a doula support you through pregnancy, birth, and postpartum:1. Communicate Your Needs and ExpectationsEarly Conversations: Start by discussing your expectations, fears, and preferences for your birth and postpartum experience. Be clear about what you envision and how you hope your doula will support you.Birth Plan Assistance: Use your doula's knowledge to help formulate or refine your birth plan. They can offer insights on what might be realistic and advocate for...

Doula Business

How Do Postpartum Doulas Make Money?

Postpartum doulas make money by offering specialized support and care to families during the postpartum period, typically the first few weeks or months after a baby is born. Their services are centered around helping new parents adjust to their roles, offering emotional support, providing practical help around the house, and giving guidance on infant care and feeding. Here’s how postpartum doulas typically structure their services and income:Charging for ServicesHourly Rates: Many postpartum doulas charge by the hour, with rates varying based on location, experience, and the specific services provided. Hourly rates can range from $25 to $50 or more.Package Deals:...